SMARTEQ partners with Swisscom Hospitality to deliver the next generation of hotel technology solutions in Russia
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SMARTEQ partners with Swisscom Hospitality to deliver the next generation of hotel technology solutions in Russia

22.11.2012 | Hospitality Services Deutschland Plus GmbH
Swisscom Hospitality Services and SMARTEQ have entered a commercial partnership to serve Russia's vibrant hotel industry through a suite of integrated Information and Communication Technology (ICT) solutions. Now acting as Swisscom's exclusive channel partner for the Russian market, SMARTEQ sells, installs and supports Swisscom's ConnectedHotel TV, IPTV, high-speed Internet access, Voice over IP, smart room controls and other leading guest technologies
Swisscom Hospitality Services and SMARTEQ have entered a commercial partnership to serve Russia's vibrant hotel industry through a suite of integrated Information and Communication Technology (ICT) solutions. Now acting as Swisscom's exclusive channel partner for the Russian market, SMARTEQ sells, installs and supports Swisscom's ConnectedHotel TV, IPTV, high-speed Internet access, Voice over IP, smart room controls and other leading guest technologies.

Russia has become a key market for hotel investors and operators. According to Tophotelprojects.com, the country counts 159 large hotels under construction or in development, totalling nearly 50'000 rooms. 28 hotel projects are located in Moscow alone and 25 more in Sochi in Southern Russia, the venue of the 2014 Winter Olympics. Add to that list the 2018 FIFA World Cup and you can see why Rezidor, Hilton, Accor, Marriott, IHG and other leading hotel chains have ambitious plans to strengthen their local presence. Technology is playing an increasingly important role in the competitive differentiation. Through their partnership, Swisscom Hospitality and SMARTEQ have taken a joint commitment to ensure that high quality ICT solutions are delivered to Russian hotels.

"As the market is transforming itself, Russian hoteliers are becoming very keenly interested in new IP technologies and how they can keep up with modern user trends", says Nikolay Beloshitsky, General Manager at SMARTEQ. "Through our strong local presence we will be able to offer the full scope of works, starting from project management up to deployment and aftersales services. Many international operators are establishing their market presence, all at the same time, so our focus is to provide resources to ensure that every project throughout Russia is given
 the necessary attention and priority, be it a new build or a refurbishment."

Swisscom Hospitality offers a suite of IP convergent guest applications designed to exceed guest expectations in critical service areas such as TV and in-room entertainment, mobile connectivity, voice services, room environmental controls, hotel business centers and conference services, among others. Acting through SMARTEQ, Swisscom Hospitality will advise hoteliers on how they can introduce next-generation, 'smart' hotel networks, where individual applications do not sit in mutually exclusive technology silos but rather converge on one common IT infrastructure, thereby reducing both capital and operational expenditure while adding to the service quality for the guest.

"I am truly excited about this partnership with SMARTEQ", says Dick de Pater, Head of Indirect Sales for Swisscom Hospitality Services. "At this critical moment, the Russian market can only benefit from our best-of-breed technologies which have matured and proven their value many times over elsewhere. By teaming up with a strong local hospitality technology supplier, we will service the Russian hotel industry in the most effective way, assure successful local delivery on framework agreements and contribute to a consistent service delivery for our global chain clients in this key growth market."

About SMARTEQ

SMARTEQ is a leading supplier of hotel technology solutions for the Russian hospitality market. SMARTEQ consults and delivers the very best levels of service for complex system design and deployment in the hospitality sector. SMARTEQ has delivered its solutions to more than 300 hotels across Russia and CIS countries, from Kaliningrad to Valdivostok. The list of SMARTEQ's customers includes both international hotel chain properties and independent hotels. SMARTEQ serves its customers from offices located in Moscow and St. Petersburg. http://www.smarteq.ru

About Swisscom Hospitality Services

Swisscom Hospitality Services is a leading supplier of integrated technology solutions for the global hospitality industry. We advise hotel chains, owners and operators on the rapidly evolving digitisation of hotel and guest services and help them leverage information technology as a strategic asset for their hotel projects from planning to execution and operation.
We design, build and manage hotel IT infrastructures, thereby laying the foundation for a flexible and scalable service environment. Through the hotel networks that we manage, we deliver premium guest services such as IPTV, high-speed Internet, VoIP, room controls, business center and conference solutions. We integrate and support 3rd party applications to run on the same, Swisscom-managed network. Swisscom works with many of the world's leading hotel chains and over 2.000 partner hotels globally. www.swisscom.com/hospitality

For further media information, please contact:

SMARTEQ: 
Marina Isaeva, T: +7 812 640 2447, isaeva@SMARTEQ.ru">isaeva@SMARTEQ.ru

SMARTEQ Ltd., 194100 St.Petersburg, Russia
Swisscom Hospitality Services:
Arndt Mielisch, T: +41 79 476 67 41, info.hospitality@swisscom.com">info.hospitality@swisscom.com,
Swisscom Hospitality Services, CH-1211 Geneva

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